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  • bmtpromotions
  • Garages, showrooms, rental and logistics organisations all love this van-shaped stress reliever. These eye-catching promotional van white stress toys, branded with your company name and made of high-quality PU foam, will put you miles ahead of your competitors. https://bmtpromotions.co.uk/product/stress-van/
  • fuziondesigns
  • A lot of people leave their basement spaces wasted due to problems like leaks, dampness, mold, etc. or they just haven’t thought about the extra space that could be so well utilized. Basement Renovations Toronto, you can add a whole new floor to your house. This added space can be used for a variety of purposes like rec rooms, media rooms, children’s play areas, in-law suites, rental units, home offices, workshops, movie theatres, wine cellars, and much much more. We, at Fuzion Designs, will present you with different Renovation’s design ideas and transform your unused space into a beautiful vision that you can enjoy with your family and friends. Cellars can be overwhelming spaces for redesigning. Jumbled, dull, and crisp, storm cellars regularly persuade mortgage holders to direct their concentration toward different ventures in the home. In any case, cellars don't need to remain as such. They can be redesigned and completed so they not just incorporate with the remainder of the home however become wonderful and significant resources for the property. Basement Renovations Toronto is one of the best ways to design your home. The principal objective of any cellar rebuild is to choose how to complete the enormous surfaces: deck, dividers, and roof. In a totally incomplete storm cellar, the floor might be concrete, the dividers substantial square or uncovered studs, and the roof joists of the floor above. When the significant surfaces have been introduced, the region can be redesigned actually like some other space of the home. At the point when you see the astounding cellar rebuilds that these property holders have achieved, you'll feel the flash of motivation to take on this significant however advantageous venture. For details visit: https://fuziondesigns.ca/basement-renovations-toronto/
  • cleangroup
  • Clean Group is a company that takes pride in providing one of the best COVID Cleaning Services Sydney, with a dedicated team of professional cleaners trained in office cleaning and commercial cleaning (including construction sites). Our quality COVID-19 Cleaning Services won’t miss a thing at your site – from floors, doors, lightboards, window sills, kitchens, bathrooms, and more, giving you the assurance you need to stay COVID-safe and protect your clients and employees. For more information, contact us at 02 8859 8947 to get a FREE QUOTE, or you can simply visit our website https://www.clean-group.com.au/covid-19-cleaning-sydney/ Services Offered: – Commercial Cleaning – Office Cleaning – Strata Cleaning – Medical Cleaning – Gym Cleaning – Childcare Centre Cleaning – NDIS Cleaning – School Cleaning – Carpet Cleaning – Warehouse Cleaning – After Builders Clean – Church Cleaning – Green Cleaning [more]
  • olivialewis790
  • there are a number of changed bonuses that players can right in the online bingo world. Refills, free tickets and comfortable bonuses are the numerous types of raises available at online bingo rooms, but only an insufficient of them can be originate minus wagering requirements close. https://divineslots.mystrikingly.com/blog/what-kinds-of-online-bingo-bonuses-can-be-found-with-no-wagering-requirements [more]
  • BezlaLLC
  • Creative Ways to Strengthen Hotel Incremental Revenue April 18, 2021|Hotel Marketing When we talk about increasing revenues, it usually revolves around getting more bookings and increasing occupancy rates. But when it comes to growing your incremental revenue, it is more about making your guest want to spend more on your products and services during their stay. This is especially applicable to smaller hotels, which cannot simply accept more reservations because of their limited number of rooms, quickly reaching capacity. Upselling and cross-selling additional products and services are some of the most commonly used tactics to augment incremental revenue. It's an excellent way to explore and target niche markets. You can offer a product, service, or upgrade that a particular group of customers would highly appreciate. You can start by offering standard hotel services such as early check-in and early check-out. You can also go for something more specific, like special group deals for traveling families or introducing pet-friendly rooms for animal lovers. These extras can create interest and attract guests while creating a perfect window of opportunity for you to entice them to spend more than their original booking. Upselling and cross-selling play a big part in incremental revenue generation. But it would be best if you took note that timing is also crucial in introducing your add-ons. This means you should know exactly when to offer them to avoid hard-selling, which guests do not appreciate and could drive them away. Train your staff to upsell and cross-sell and maybe encourage them with excellent sales incentives, but monitor and manage their performance to ensure they are not employing high-pressure sales tactics. Another means of generating incremental revenue is utilizing unused spaces in your property. Consider renting out a restaurant, a conference hall, a yard, or a garden -- areas that you have that can be perfect for conferences, parties, wedding receptions, or any event. You might also have a spare lounge area that can be rented out as a cozy co-working space. Look around and see which areas can be potentially rented out. If you have a bar or a social room which barely gets filled, you should arrange to have some sort of attraction or entertainment like a live band or sports fixtures. The goal is to present plenty of attractions to entice guests to book your hotel and then offer irresistible deals that would make them spend more during their stay. But beyond these steps that attract customers, it still boils down to providing the finest service a guest can experience. And repeat clients are usually more likely to spend more when they come back than first-time guests are. Once you have caught your customers' attention, the next thing to be concerned about is making sure they return and keeping them as recurring clients. At this point, you've already established your approach on how to provide an outstanding experience, so it's time to conceptualize an incentive system or a loyalty program to encourage them to keep revisiting. Provide individualized service to your guests to cater to their unique needs. This shows that they are valued and given importance. You can achieve this in the slightest and simplest ways, such as fulfilling simple room requests or having a helpful front desk that they can conveniently reach at any time. There are plenty of other ways on how you can provide a better customer experience. Check out our previous blogs to learn more about innovating your hotel. Ultimately, driving your incremental revenue is mostly about maximizing your resources and stepping up the quality of services. Building your incremental revenue is a worthy means of augmenting your hotel's profitability and can be implemented to complement your conventional revenue management strategies. It's just a matter of finding the right balance of methods for your business. If we can help your hotel marketing, reach out to us at www.bezla.com or give us a call at 888-999-8086. [more]
  • BezlaLLC
  • An analysis of the Hotel Industry with Porter’s Five Forces February 18, 2021|Hotel Marketing Porter’s Five Forces is a business analysis model that determines a company’s competitiveness and explains why (and how) industries are able to sustain different levels of profitability. This tool is used to evaluate the attractiveness of the industry from its competitive intensity. Let’s have a look at these Five Forces: 1. The bargaining power of the customers. This refers to the ability of customers to force down prices. A good example of this is when groups like tour operators bulk purchase or book hotel rooms. As customers gain greater bargaining power, hotels are likely to lower their prices. If the bargaining power is high, suppliers will have great difficulty hiking prices and can even incur losses. On the other hand, if the bargaining power is low, suppliers can raise their prices to gain more profits. Hotels that target tour groups or those that have concentrated buyers will be more subject to the bargaining power of customers. On the other hand, individual or walk-in customers have little to no bargaining power at all since they don’t hold a huge margin. 2. The bargaining power of suppliers. This force doesn’t usually pose too much threat to the hotel industry as compared to the bargaining power of the customers but it can still inflict some pressure on the company. The lower the supplier power, the more attractive the industry and thus an increase in profit potential. However, the fewer the suppliers to an industry, the more power that supplier has over them. This can affect input costs and puts a strain on the company that relies on their product and services. This puts hotel managers in a predicament but in order to stay competitive, they must find a way to cooperate with suppliers that will give them a cost advantage. 3. The threat of new entrants. This force is dependent on the ability of the new business to enter the industry. The hotel industry poses many levels of obstacles for a new entry and opening one in an area that is saturated with the competition will make it difficult to gain an advantage. However, it’s not unheard of. New businesses can still come into the market and comes as a threat to present competitors especially when they have an edge at differentiating themselves from others. 4. The threat of substitutes. Back in the day, substitute threats to the hotel industry were far and few but with the continued development of technology, innovative disruptions have proved to be quite the challenge for hoteliers. With the rise of technology came substitutions like Airbnb which launched in 2008, transient lodging/housing, homestays or Couchsurfing, and many more may impact the demand for hotel rooms. The 2019 COVID pandemic has given rise to an even newer substitute product: Video Conferencing. In lieu of face-to-face conferences and gatherings, people and many businesses have shifted to meeting at a virtual space, eliminating the need for travel and booking rooms, which put a huge strain on many hotels all across the country. 5. The intensity of the rivalry between competitors. Competition is thought determined to be very intense in the hotel industry. Many elements come into play to determine the competitiveness of an industry. The greater the number of competing hotels in the area along with near-identical products and services being offered, the weaker the competitive power the company may possess. The entry of new business in the market gives rise to even more competition and an even greater need to differentiate. The Five Forces analysis is an essential tool that hotel managers can take advantage of to make the best strategy for their company. It will help with the dynamic changes in the industry and understanding how they apply can increase their ability to adjust and better use its resources to attract investors and generate higher profits. Bezla.com LLC Website: https://Bezla.com LinkedIn: https://www.linkedin.com/company/bezla Phone: +1-888-999-8086 1800 JFK Blvd Suite 300 PMB 91649 Philadelphia, PA 19103 [more]
  • BezlaLLC
  • Hotel Market Analysis for Banks and Lenders | Hotel Marketing January 31, 2021|Hotel Marketing How important are market research and feasibility studies to the hotel industry? Market research is a must for a plan to be workable and a feasibility study is necessary to acquire investors therefore, these two are two key factors to determine your chances of success in this industry. Here are a few things you might want to consider when determining your chances: Avoid making decisions based on assumptions. This could place you in a tough situation especially with lenders and it may cost you to be unable to fulfill your loan repayments and your return of investments or ROI may not be what you’re expecting. All of these could somehow set you off to compromising your initial concept. Compare your ideas with your competitors. To steer clear of getting outpriced by competitors, this is where you would need to do market research and a feasibility study. Start with market performance and begin with a nonspecific study. Obtain information on occupancy, average room rate, and revenues of your surrounding areas. Having an idea of how the market is progressing through comparing the particulars of similar hotels over the past few years shows you different probabilities. You can obtain these data through press release articles that are found over the internet or if you opt to have accurate information, this is where consultants specializing in hotel market performance, statistics, and trends come in: PWC, STR, and HVS for instance. However, before doing so, look into your business sources first. Since a productive marketing plan requires you to comprehend several things, do ponder on several key questions: What creates the demand in your market? What is your visitors’ purpose? Why do people come to your destination? Where do they come from? What are your feeder markets? These market statistics should be attainable from local sources such as your tourist organizations or visitor’s bureau although you can always obtain passenger data statistics from your local airports’ websites. Next, do a competitive analysis. Examine the competition and split up the competitors into two groups: the conceptual competitors – the ones with a concept that is somewhat equivalent to yours – and the local competitors who are the ones within your immediate area. You should begin your analysis with an outline of the following details: hotel name, address, area and concept type, number of rooms, star rating, any chain affiliation, and all facilities. You should also consider their website URL, languages in the website, and the versions it covers – whether it may be a desktop, mobile, or tablet. Also, take a look at their online reputation like their online presence and their review scores. A further detail that may be helpful in your analysis would be their price range and average rate. You may see this information on Google hotel finder and TripAdvisor. Take notice of the different competitor’s specialties which makes them stand out from the others so you could create your strategy to outshine the others. Another information that would be helpful for you in your market research would be checking on the monthly performance data on each hotel and being on the lookout for new hotels coming up in your area as these data could also cause an impact on your market share and profits. Moreover, an addition to the existing developments within the area could also mean a positive effect and raise overall demand which allows you to create profit and loss statements. Your findings then will help you and your investors get a grasp of the ROI they can expect and how much will your hotel make. When your market research and competitive analysis are done, you will then be able to have an estimate of what kind of occupancy and average room rate your new hotel can generate. Lastly, remember that investors will want an official feasibility study to reduce their risk thus, you would need to have a forecast five years ahead and ensure that your forecasts are achievable so do an estimate conservatively. Showing figures which, you think investors want to see does not guarantee anything so ensure that you put in figures covering all departments to show your gross operating profit. You should: include undistributed fixed and overhead costs for your Net Operating Income (NOI) or your Earnings Before Interest Tax and Depreciation (EBITDA), use local standards as the basis for your estimated costs, and create a sensible staffing schedule for each of your department to model costings. Keep in mind that errors can affect your profit and halt the ROI that you sold to your investors. Doing and experiencing the research and study yourself can significantly authenticate your plan so it is highly advised that you do so within your company rather than having a consulting agency. [more]
  • BezlaLLC
  • Top 10 reasons why hotel investments fail August 17, 2020|Hotel Marketing Business failure in the hotel sector is almost always avoidable. Arm yourself with the right knowledge so you can avoid the top 10 reasons why hotel investments fail. 1. A lack of investment into people and property It is easy to think that the less you have to spend on paying staff and maintaining your hotel, the more you will gain in profits. On the contrary, it can end up losing you more money in the long term. If you do not maintain your property to a high enough standard, guests are less likely to give you good online reviews, which can then impact your future sales. Additionally, if you do not regularly maintain your hotel, the working environment would be less appealing to staff, which means it would be harder to employ and retain the right people. 2. Inflexible management The crucial thing to be mindful of is that the hotel industry is always changing. You cannot afford to stand still. You have to take a flexible approach to manage your hotel business. It involves keeping yourself educated about the latest technologies, products, and market trends and implementing them into your hotel business. The benefits of keeping up with change will likely trickle down to your staff teams, too. It can end up making their work more efficient and productive. 3. Not enough working capital reserves It is a fundamental but critical truth. If your cash flow turns negative, your hotel must go into liquidation. You can risk losing your hotel business. The obvious way to avoid this is with proper financial planning. Have back-up plans and stress test these plans under multiple worst-case scenarios. For example, hotels that operate heavily as seasonal businesses need to have market cycle plans. As a rule of thumb, have an adequate working capital to cover the next 12 months' worth of liabilities. 4. New competition disrupting the market Development in the hotel industry tends to happen in steady waves. Sometimes major developers come in and invest in large projects. It creates an influx in hotel rooms, which can offset the balance between demand and supply. Ultimately, this will lead to a reduction in hotel room value across the market. The solution here is to be ready for when these new hotels open. Your hotel's pricing strategy should likely reflect a reduced room rate based on the changes in the market. In some cases, this may cause a hotel to become unprofitable. If this is the case, the only option is to sell the property. Be decisive and make quick decisions to avoid losing more money over time as newer properties open. 5. Getting overwhelmed by your costs Large-scale scale construction and renovation projects carry high costs, which can make or break the success of a hotel. The trick here is to use the people around you to your advantage. Get your team members to review your plans and specifications. If your hotel is a franchise, ensure that your franchisor has the opportunity to review the final budget before you start construction work. Another tip is to make timelines your best friend. Ensure that you follow timelines for each contract because if a project overruns its deadline, it will almost certainly end up costing you more money than planned. 6. They are over leveraged with expensive capital When investing money into your hotel business, it might be tempting to borrow as much money as you can to maximize long-term returns. Generally, the more money you borrow, the higher the interest rates you pay. It leads to a higher cost. Be sensible and have a disciplined approach to borrowing and investing. Remember, a lower return on investment is better than no investment at all. 7. Making poor underwriting assumptions When presented with sales contracts, you must read them. Do not ever assume anything and always ask the right questions if you are ever not sure of something. It seems obvious, but you would be surprised about the number of investors who do make this mistake. It is not just contracts that you should avoid making assumptions on; it is on every aspect of your hotel investment. Never assume that the hospitality market will stay the same. Skilled investors make decisions based on their knowledge of the market and how they think it will change over time. 8. Location Hotels fail if they are in a weak location. It can change over time depending on its proximity to transport networks, tourist destinations, entertainment values, and a range of other factors. Whether you are selling a property or looking to make a new investment, a hotel's location has a significant impact on its market value. Carefully consider location in the construction process as many aspects of the hotel can be changed after it has been built but not its location. Avoid barriers to entry where possible. A lack of development land may also pose a barrier to expansion. For example, a hotel surrounded by undeveloped land has an opportunity to expand and offer value-added services over time. 9. Being victim to the market cycles Average values go up and down over time based on a range of market factors. It can be frustrating because these factors are out of your control. Hotels, however, have a track record of rebounding back up in value after they have fallen. In some cases, the rebound value can end up exceeding the original value, too. A great way to look at this is to compare it to stock market trading. There are good and bad times to buy and sell. The hotel market is no different. It is easy to spot the signs of where you are along the hotel market cycle. For example, if construction projects are frozen and borrowing becomes more difficult, this typically means you are nearing the bottom of a market dip. 10. Not having the right people in your business The hotel business is largely people-driven. That is why employing staff is costlier for any hotel business. It is tempting to keep costs down as much as possible, but you risk not having the right people working for you. Take the time to recruit the right people for the job. Make sure you have a thorough recruitment process. The important things to consider in hiring are experience in delivering similar projects, a strong track record of success, readiness for any challenge, and awareness of how their role fits into the bigger business context. If you want to know more about hotel investment, or if you need help in making investment and management decisions, call us at 888-999-8086 or email us at support@bezla.com. #HotelMarketing #BeatTheCompetition #Bezla Bezla.com [more]
  • BezlaLLC
  • What is RevPAR ? July 20, 2020|Hotel Marketing We all know that the core business of the hotel industry is selling rooms. How can you tell if you are doing well in your core business? RevPAR, which stands for revenue per available room, tells you how much money you are making from each room per night based on how many rooms are occupied and how much you are charging for them. RevPAR is the gold-standard metric in hotel revenue management and is used across all hotels worldwide. If you have not been using RevPAR at your hotel, you should start doing it today. Add all of your total room revenue for the night and divide it by your total number of available rooms, whether or not they are occupied. Let’s say that in a 250-room hotel, the total room revenue for the night is $20,000. The RevPAR is $80. Other hotels in your local market could have a RevPAR of $80, but they could be larger hotels with more rooms or smaller hotels with fewer rooms. Hotels can have the same RevPAR, but they are performing very differently depending on their actual number of available rooms. Thus, use RevPAR along with other revenue management metrics such as your occupancy rate and average daily room rate to get a fuller picture of your performance against the competition. The beauty of RevPAR is that it is purely based on your room revenue. By excluding value-added features like your bar or restaurant revenue, you can focus on your core business. That essentially enables you to decide if you need to adjust your nightly rate or increase your occupancy to get the right amount of revenue for your hotel. If you get your core business right, the success of your other value-added features will follow. If you would like to help in calculating your RevPAR or in setting up your revenue management strategy, call us at 888-999-8086 or email us at support@bezla.com. #HotelMarketing #BeatTheCompetition #Bezla Bezla.com [more]
  • BezlaLLC
  • What does LPAR stand for in the hotel industry? July 6, 2020|Hotel Marketing Believe it or not, they're a lot of hotels that do not track their labor costs, or if they do, they track them inaccurately. Whether you are a small or big hotel, labor will be one of the major operating expenses. Allocate your labor costs properly to maximize your hotel's profitability. LPAR, which stands for labor per available room is a benchmarking tool that gives you a better picture of how much you spend on labor expenses across all your rooms. To calculate your LPAR, add all of your labor costs, including wages, salaries, pensions, and holiday rooms in your hotel for a given period, whether they are booked or not. Let’s say your hotel spends a total of $5 Million on labor expenses annually. If your hotel has 100 rooms available for 365 nights, your LPAR is $136.99. In other words, your hotel spends $136.99 per room on labor. Track your LPAR across different departments in your hotel. Which departments are you spending more on? Does your spending translate to higher efficiency? If your hotel has plenty of rooms, but no full dining and drinking options, your room service costs will likely be higher than your F&B cost. Compare your LPAR with other hotels in your local market. Are you spending more than your competition in the same segment? Does your spending translate to higher revenues? Have some context to know if you are spending more than you should be to achieve your profit margins. Lastly, make the necessary adjustments to your labor spending to improve your profitability. If you want to know more about LPAR, or if you need help in setting up a revenue management strategy, call us at 888-999-8086 or email us at support@bezla.com. #HotelMarketing #BeatTheCompetition #Bezla Bezla.com [more]
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