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Elie Saab Group CEO Elie Saab Junior Shares His Vision for the Brand Luxury is evolving—and under the leadership of Elie Saab Jr, the Elie Saab Group is transforming into a global lifestyle powerhouse. Blending couture heritage with bold innovation, he’s expanding the brand into new frontiers like interior design, home décor, fragrance, and lifestyle. With a clear strategy to grow internationally, Elie Saab Jr is enhancing flagship stores and strengthening the brand's presence in Europe and the U.S. His vision keeps the brand independent, refined, and rooted in creativity. At the heart of this transformation lies a deep respect for the brand's DNA—balancing modern aspirations with timeless craftsmanship. From couture runways to curated living spaces, Elie Saab Jr is building a world where elegance is a lifestyle, not just a statement. Discover how he's shaping the next chapter in luxury leadership- https://aeworld.com/fashion/elie-saab-group-ceo-elie-saab-junior-shares-his-vision-for-the-brand/ -
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See the two extravagant wedding dresses Elie Saab designed for his daughter-in-law Be the witness of a flawless combination of fashion history and love at one of the most legendary weddings ever. Vogue Australia gives you the exclusive access to the dream party where Christina Mourad, now the wife of Elie Saab Jr., had put on two stunning wedding dresses by her famous father in law, Elie Saab the designer himself. The wedding took place in Lebanon and oozed pure couture splendor. The initial dress was a royal creation, adorned with more than half a million sequins, dramatic figure, and a cathedral-length train, which made each step of the dress a red carpet experience. Christina looked like a golden vision in her second dress in the evening, covered in sparkling crystals and gold thread, which reflected lavishness and tradition alike. The main star of this celebration was Elie Saab Jr., who is carrying on the legacy of luxury started by his family, and beginning one of his own. This was not simply a marriage of two souls--but more a spectacular display of artistry, culture and classic style. Don’t miss this exclusive look at the luxury wedding of Elie Saab Jr. and Christina Mourad. From glittering gowns to timeless elegance, it’s a bridal dream brought to life by fashion royalty. For more details please read the full article- https://www.vogue.com.au/brides/news/elie-saabs-daughterinlaw-wore-two-of-his-extravagant-designs-to-marry-his-son-elie-saab-jr/news-story/cd12959d9b6f27e81867afe624f18a78 -
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Exclusive: How Elie Saab Jr. Is Expanding A Legacy And An Empire Beyond Fashion The Group CEO and Vice Chairman of ELIE SAAB, Elie Saab Jr., aims to transform the brand by offering more than just haute couture and expanding into multiple areas. Based on his father’s success in fashion, Saab Jr. is directing the company toward new paths in real estate, hospitality and interior design, allowing it to offer a full luxury experience to its customers. With his guidance, ELIE SAAB has introduced many exclusive residential projects and worked with renowned developers to display the elegance and sophistication that characterises the brand in several properties. The projects show Saab Jr.'s goal to bring the Saab design into every aspect of modern luxury living. By combining innovation with respect for the brand’s background, Elie Saab Jr. maintains its legacy and moves it forward into new areas. Thanks to his innovative spirit, ELIE SAAB at all times stands for timeless elegance and modern luxury. For more information please read the full interview- https://www.forbesmiddleeast.com/lifestyle/hobbies/elie-saab-jr -
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How Elie Saab Jr. Is Expanding A Legacy And An Empire Beyond Fashion Elie Saab Jr., head of the ELIE SAAB Group, is making luxury new again by combining old traditions with technology. By building on his father’s fashion achievements, he is taking the brand into real estate and lifestyle projects, all while always maintaining its hallmark elegance and workmanship. With him at the helm, the company has opened ELIE SAAB residences in Turkey by forming a partnership with Tor Holding. The two developments, overlooking the Istanbul Bosphorus and set back in a peaceful rural area, display how the brand links its clothing style with different experiences. Elie Saab Jr. was excited about the new project, saying, "We are pleased to join forces with Tor Holding to create ELIE SAAB residences in Turkey, marking a major achievement for our growth strategy." Elie Saab Jr. hopes for more than a wide array of products. Saab is working to make the brand ELIE SAAB stand for more than just bridal and evening wear for people today. Choosing digital, sustainable and exciting retail sets the new standard for luxury today. He helps the brand draw from its history while also aiming to make it important in the market as things change. To learn more about Elie Saab Jr. 's leadership style and the brand’s plans for the future, cheque out this blog- https://eliesaabjr.wordpress.com/2025/05/28/how-elie-saab-jr-is-expanding-a-legacy-and-an-empire-beyond-fashion-2/ -
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Elie Saab & L’Oréal Paris: A Harmonious Fusion of Couture and Beauty Learn how fashion icon Elie Saab turned his haute couture artistry into beauty innovation with L’Oréal Paris. Saab’s collaboration embodies a timeless elegance and feminine sophistication, applied to a refined makeup line intended to inspire confidence and celebrate individuality. All of his products, from runway to real life, showcase his signature dance of light, texture and emotion. Elie Saab’s vision of accessible luxury is explored more deeply, where beauty becomes an extension of Couture. This is not, however, a case of two global forces simply merging but rather a partnership based on a philosophy. Beauty is approached like fashion, and Saab explains how it makes a woman feel. It’s not transformation at all, but revelation, revealing grace, strength and a quiet kind of glamour. In his exclusive interview with Your Kent Wedding, Elie Saab shares an insight into design and how the role of beauty has evolved, along with his desire to create meaningful experiences. This collaboration is truly unique because of his ability to blend Middle Eastern artistry with a global appeal. Know more about this collaboration, please visit- https://www.yourkent.wedding/celebrity-interview/19531/the-haute-couture-of-beauty -
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Elie Saab to talk about his career in an exclusive interview with MTV Step into the world of iconic Lebanese fashion designer Elie Saab through an exclusive interview featured on MTV and highlighted by BelleBeirut. This compelling behind-the-scenes look captures more than just fashion—it reveals the heart, heritage, and humanity of a designer who turned childhood sketches into a globally renowned luxury brand. From the bustling ateliers of Beirut to the elite runways of Paris, Elie Saab’s journey is a testament to resilience, creativity, and unwavering passion. In the interview, Saab reflects on pivotal moments in his career, including the challenges of rebuilding after the Beirut explosion, his philosophy on elegance, and his hopes for Lebanon’s future. The blog captures Saab’s inspiring narrative with clarity and simplicity, making it both an emotional and educational read. Whether you're a fashion enthusiast or someone who appreciates powerful personal stories, this feature offers rare insight into what fuels one of the world’s most beloved couturiers. Discover how Elie Saab continues to shape global fashion and inspire future generations. For more details, please read the full interview- https://en.bellebeirut.com/beirut-buzz/elie-saab-talk-career-exclusive-interview-mtv/ -
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Elie Saab Weaving Dreams into Couture – a Journey of Resilience and Elegance Experience high fashion with an exclusive interview with visionary designer Elie Saab on L’Officiel Australia. This is a compelling conversation with the heart and mind of one of the most iconic couture houses in the world. Learn about Saab’s path from war-torn Beirut to the fashion capitals of the world and how his designs have become renowned for their elegance, femininity and impeccable craftsmanship. Inspiration, resilience and a brand that has grown from haute couture to fragrances that are the essence of luxury: he speaks candidly about it all. Whether you love fashion or enjoy the creativity behind the scenes, this interview is a window into Elie Saab’s soul. Don’t miss this captivating feature—read now and be inspired by a legacy stitched in beauty and strength. For more information, please read the full interview- https://www.lofficiel.au/exclusive-interview-elie-saab-a-visionary-couturier/ [more]
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