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• In the attention economy, brands vie for the limited attention of consumers by bombarding them with content, leading to information overload and fragmented focus. Contextual advertising offers effective solutions with higher views, attention spans, and engagement. Jasper Colin brings you the latest insights on the topic. #JasperColin #datatodecision #media #attentioneconomy #advertising #contextualadvertising #ads #attentionspan #digitaladvertising #economy

  by Jaspercolin,  Other - Business & Finance 

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