The current trend of investments is largely influenced by the introduction of policies in areas of Environment, Social and Governance. Wide range of products in the fitness app industry create a positive impact on the health of the consumers, engaging them in a healthy lifestyle where fitness and heath are prioritized, promoting healthy lifestyle through their products. Increase in awareness of healthy lifestyle and the demand for performance enhancement are the key factors that drive the pre workout supplement market, also shape the initiatives and the policies in the sphere of ESG.

Why is it important to have ESG?

The abbreviation ESG stands for environmental, social and corporate governance. It is a measurement that takes into account a company's social and environmental impact on the global community. It brings awareness to the different climate issues that are occurring and encourages businesses to adopt practices and policies that are better for the environment. ESG not only helps businesses by attracting a more diverse workforce to bring in new ideas, but it also helps businesses have a greater positive impact on our world.

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