Importance of meta description
A meta description is a meta tag attribute that helps describe your page. This bit of text may show in search engine results under your title; however, search engines may select a snippet of text from the page's primary body material instead.
What is the definitive length for a meta description?
Google recently increased the default meta description length. Previously, meta descriptions should be no more than 160 characters long.
Google will display up to 275 characters on the SERP beginning in 2017. As a result, you should optimize your meta description tags to be as lengthy as 275 characters. Get more knowledge about Meta tags by learning SEO. So, join digital marketing courses in Bangalore.
How Can I Create Effective Meta Descriptions?
In your meta descriptions, use researched, focused keywords.
Always use meta descriptions that are hyper-relevant to the content on each page; never use the same meta description throughout your whole site.
Benefits and urgency should be communicated.
Encourage consumers to click by demonstrating value and demanding to their emotions.
Some qualities of an effective meta description
The ideal length for search engines
The meta description should make good use of keywords while also being a fascinating description that makes searchers want to click. To be properly shown on Google, the meta description should be between 150 and 160 characters long.
In the meta description, include keywords.
The placement of keywords within the meta description, like the meta title, boosts the clickability of searchers with the website's content.
Avoid using the same meta description again.
If your meta description is repeated, Google will provide a poor user experience. The meta description for each page, like the meta title, must be exceptional. A meta description must be related to the content of the article when written. As a result, it will be a higher value because it is useful to searchers.
Make it actionable by using active voice.
Customers might see the meta description as an encouragement to visit your shop. If this is the case, you must evaluate your users' incentive to visit your website. Check that the descriptions aren't boring or unclear. Users must be aware of and comprehend what they may discover on your website.
Above are a few useful aspects of the meta description. It plays a significant role in ranking your website. In order to learn more about meta descriptions and their benefits, one can enroll in an institute that offers the best digital marketing courses in Bangalore. One such academy that can be considered is Digital Academy 360. Students get the chance to learn under the supervision of industry-level specialists, with a greater emphasis on practical learning.
The trainers are their greatest asset; each student in a batch is extensively trained, and they provide particular attention to pupils who are having difficulty learning the ideas. After completing each lesson, students will be given a written test and required to work on live projects in order for them to better comprehend and learn the ideas.
Customer-Centric Marketing & Branding
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Mobile Marketing, SMS & WhatsApp Marketing
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Students will acquire industry-recognized credentials from management after completing the course. Digital Academy 360's placement team also ensures that all of its students are placed in reputable firms in the city with competitive pay packages.
With the help of Digital Marketing Courses in Bangalore, you will be able to learn everything from basic to advance concepts of Digital Marketing and come out as a complete professional.
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