Rural Activities Market Research Analysis | Industry Trends Forecast 2022

The global rural activities market size was valued at USD 1,985.96 billion in 2021 and is poised to grow at a significant CAGR of 11.2% during the forecast period 2023-29. The primary drivers of the expansion of the global rural activities market include the growing agriculture segment, advancement in the fishing industry, increasing investment in rural activities, and government schemes and initiatives. The global rural activities market further reveals that the key players are increasingly adopting strategies such as the launch of newer products, product launches, and long-term alliances to improve market revenue share and gain significant geographic presence across the region. For instance, In June 2022, Japanese giants Mitsubishi and Maruha Nichiro leap into the land-based salmon farming business. In Mar 2021, Olam Food Ingredients, a business unit of Olam International, acquired Olde Thompson from the private equity firm Kainos Capital for approximately $950 million.